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The Five Games

Know which game you are playing before you decide what advice to follow.

Map my stageRead the full explainer
  1. 01

    Start-Up Stage: Prove It

    Turn founder activity into evidence of a viable business.

    Enter the game →
  2. 02

    Stable Stage: Repeat It

    Turn a proven business into a method your company can teach, repeat and manage.

    Enter the game →
  3. 03

    Growth Stage: Organize It

    Build the management system that absorbs complexity without routing ordinary significant work back through the founder.

    Enter the game →
  4. 04

    Early Scale Stage: Decentralize It

    Move consequential authority to capable leaders without losing enterprise coherence.

    Enter the game →
  5. 05

    Mature Scale Stage: Institutionalize It

    Build an institution that performs, renews leadership and keeps adapting.

    Enter the game →

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What does this mean for the company you are leading?

Pressure-test the stage, the problem and the next move.